// Blog
Practical guides to growing a business online
Google Ads, local search, AI search visibility and websites, explained without jargon and backed by real campaign numbers.
- AI
- Local search
- Google Ads
AI
An AI assistant on WhatsApp: can you really answer customers 24/7?
How an AI assistant that answers customer messages on WhatsApp day and night works, what it can and can't do, and what to watch out for when you set one up.
22 October 2026 · 3 min read
AI
Does ChatGPT recommend your business? How to check, and how to get recommended
Customers now ask ChatGPT and Google's AI for recommendations. Check whether your business shows up in those answers, and improve your chances of being named.
21 October 2026 · 3 min read
Local search
How to set up and verify a Google Business Profile (step by step)
Create your free Google Business Profile, get it verified and fill it in properly to show up on Google Maps, with tips for businesses that serve customers on-site.
20 October 2026 · 4 min read
Google Ads
How much should a small business spend on Google Ads? A realistic way to set your budget
Don't guess your Google Ads budget. Work it out backwards from the number of customers you want, with real numbers from a local service campaign.
19 October 2026 · 4 min read